TOO MANY HAMPERS ARE OPENED POLITELY, BISCUITS LEFT UNTOUCHED, AND CHOCOLATE PUSHED ASIDE, THE KIND OF GIFTS PEOPLE FORGET THE NEXT DAY.
WE WERE TIRED OF GIFTS THAT LOOKED IMPRESSIVE BUT FELT EMPTY. SO WE CREATED GIFTS PEOPLE TALK ABOUT AFTERWARDS. TRUFFLES BOXED SO BEAUTIFULLY THEY’RE MISTAKEN FOR JEWELLERY. GRANOLA THEY GO HUNTING FOR AGAIN. SHORTBREAD THAT PULLS THEM BACK TO CHILDHOOD.
A GIFT THAT MAKES THEM FEEL CONSIDERED AND GIVES YOU CERTAINTY THAT YOU CHOSE WELL. BECAUSE WE DON’T CREATE GIFTS THAT FILL A BOX. WE CREATE GIFTS THAT FILL A MOMENT.
10 YEARS EXPERIENCE • 250,000+ HAMPERS • 4.8 ★ RATED
EDEN & CO. started in the most ordinary way — in our spare room at home in 2015.
It was just the two of us, myself (Rosie) and Jon, wrapping gifts into the early hours of the morning and sending them out with more love than polish.
We didn’t have a big plan, just the belief that gifts should feel personal, thoughtful, and inclusive for everyone to enjoy.
Over the last ten years, we’ve grown little by little — visiting shows, local markets and directly sourcing products from small artisan producers we believe in, learning, listening, and slowly curating our own range of products.
What’s never changed is the care that goes into every hamper, because for us it’s still about that one moment when someone opens a gift and feels remembered.
The Next Chapter
LIVING A DECADE OF EXPERIENCE
Ten years on, 250,000 hampers delivered, with awards, a growing team, and the honour of judging at Great Taste, Nourish, Free From and other national awards — our aim is still the same: to create gifts that carry meaning.
Every step forward is about refining the details, working with inspiring producers,
and ensuring that no matter how far we grow, each gift still feels personal, intentional,
and worthy of the moment it’s given.
This year marks our most exciting chapter yet. After 18 months of research,
we’ve created our own exclusive range of nut butters, granola, creamy chocolate, botanicals,
chai, hot chocolate and truffles. Developed with the creative mind behind Fortnum & Mason’s brand guidelines
and shaped by a Great Taste judge, this range answers a survey of over 13,000 customers who told us the one thing that mattered most: quality without compromise.
At heart, we stay true to our core value: a gift should always feel personal, safe, and worthy of the moment it’s given.
And as a family of three — with our daughter Bella at the centre of it all — that value has never felt more important.